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  3 New Job Search Ideas for 50 Cents
by Kevin Donlin - Aug, 2010
I’ve written before that you can learn more about finding a job by emulating marketing experts than by reading every employment book in the library. And I still believe that’s true. To illustrate, here’s a tactic from Bob Bly, publisher of The Direct Response Letter (www.bly.com) and author of more than 70 books on advertising, copywriting, and other topics. Bly suggests the following for publishers of email newslette...
 
  How to Effectively Follow Up on Sent Resumes
by Kris Plantrich - Jul, 2010
As I talk with many candidates, the biggest frustration I hear is that there is no response to resumes they send out. Although many have worked hard to develop a large contact list, targeted specific companies of interest and have a specific system or plan in place to send out resumes, I find most do not follow up on sent resumes. When I ask the question, “Have you followed up with them?” I usually get the deer in the head...
 
  Filling out job applications… Why and How?
by Harry Urschel - Jul, 2010
In an age of online application processes, and emailed resumes, why do so many companies still have you fill out a paper job application when you arrive for an interview or before they make you an offer? You would think they have all the information they need from you already, why is it necessary to have you fill out the paper form? Is it necessary to duplicate everything on your resume onto the application? What exactly...
 
  Why I Won't Be Reading Your Cover Letter
by Jessica Holbrook Hernandez - Jul, 2010
We recently had an open position we were trying to fill and I was amazed—or should I say appalled—at the blanket responses we received from job seekers. Potential candidates sent us cover letters describing experience they possessed that was completely irrelevant to our opening; it was the same as someone having a degree in veterinary medicine but seeking employment as an IT director. Did these job seekers really think that...
 
  Seven Cover Letter Mistakes You Make When Applying via E-mail
by Jessica Holbrook Hernandez - May, 2010
How many times have you replied to a job ad via e-mail by shooting them a copy of your resume and cover letter? I’m going to venture a guess and say at least 20 (but more likely hundreds of times) if you’ve been searching for any significant length of time. Here are some of the most notorious mistakes we’ve seen—and what you can do to greatly improve your chances of being noticed. Attaching the cover letter to the e-mail....
 
  Four Secrets Of Grabbing The Recruiter’s Attention In Your Cover Letter
by Shweta Khare - May, 2010
With hundreds and thousands of resumes being submitted for one single job opening, the only way you can make the recruiter open your resume is by having a smart and unique cover letter (and of course the other way is when you have a direct reach to the hiring managers). Remember that the employers are seeking the best candidate for their offered job description and it is to you how you can make yourself stand out. Here are the...
 
  Customize Each Cover Letter You Send Or Don't Send One At All
by Liz Handlin - May, 2010
One of the services I offer is cover letter writing. Many clients contact me and ask me to write both a resume and cover letter. I always tell them the same thing: I am happy to write a resume but let's wait until you are applying for a specific job or to a specific company to write that cover letter. Part of the reason for that is that the way I write cover letters is very customized. I need to learn about the person I am wri...
 
  Poor Grammar, Poor Impression
by Judi Perkins - Apr, 2010
I wrote the column below two years ago, but that’s irrelevant, because the situation continues. I tend to run it every few months, this time because I’m not only seeing it in cover letters, but several of us were discussing it on FB this week. I don’t care about casual communication between friends, but resumes, cover letters, websites...That there’s a plethora of applicants for almost every job is no secret. But a company...
 
  Strong Cover Letter Opens The Door For Your Resume
by Ramon Greenwood - Mar, 2010
A persuasive sales letter will separate your job application from the avalanche of resumes that land on the desk of employers. In most instances, your cover letter will be your first and only opportunity to make a good first impression on the potential employer. It's purpose is simple: capture the potential employer's attention and cause him to go on to read your resume which you hope will lead to an interview and an off...
 
  Cover Letters - Dos and Don'ts
by Robin Ryan - Mar, 2010
The biggest mistake many job hunters are currently making is that they actually skip writing a cover letter when sending off a resume, says an AT&T Human Resource Manager. “Cover letters are very influential, and a well written letter can grab an interview just on its own merit. It’s too bad most job hunters are so lazy they don’t write one anymore,” notes this HR manager who’s seeing hundreds of applications a week. This i...
 
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