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    Job Search Guide - Rise Above the Fake It to Make It Culture
by Jessica Simko and Tim Muma - Dec, 2013
Countless individuals are disengaged at work and looking elsewhere, often jumping ship or getting let go after just a couple of years. While some believe it's a matter of the work or culture in the workplace, Jessica Simko says the problem starts with the "fake it to make it" culture driving the job search and hiring process. Jessica draws off her experience as a corporate human resources professional to explain how people "ar...
 
    Job Search Guide - Alternative Strategies
by Clark Hayes and Tim Muma - Dec, 2013
Landing a new job is a time consuming venture that requires a certain focus and execution from start to finish. With so many individuals trying to acquire the same positions, it's vital to stand out. Clark Hayes, founder of JobUnlocker, gives Tim Muma some advice on the best ways to put your name and face at the top of the list. Speaking from his own experiences as a job seeker, Clark describes the faulty strategies people use...
 
    Job Search Guide - How NOT to Describe Yourself
by Jeff Haden and Tim Muma - Nov, 2013
Whether it's on a website, social media accounts or even your cover letter and resume, a description of your skills and experience can determine your professional fate. Tim Muma speaks with Jeff Haden, owner of BlackBird Media, who draws off his experiences as a manager. Jeff also utilizes insight from business leaders to express the issues he has with many of the ways job seekers and others describe themselves. Job Search...
 
    Job Search Guide - From Fluff to Facts on the Resume
by Don Goodman and Tim Muma - Sep, 2013
The resume remains a tool for landing an interview for a potential position, but it's important to utilize it properly and choose your words wisely. Tim Muma speaks with Don Goodman, About Jobs president and certified resume writer, who offers his experienced perspective to help job seekers find ways to get away from "fluffy" language and create truly marketable verbiage. Job Search Guide covers all facets of the process fr...
 
  3 Secrets to Interview-Winning Cover Letters
by Jessica Holbrook Hernandez - Mar, 2014
Can a cover letter really win you an interview? Isn’t that supposed to be the job of the resume? A resume isn’t the sole determining factor in whether you get the interview. A cover letter absolutely can play a deciding role in securing an interview, and I’m going to share with you three secrets that we utilize in the cover letters we write for our clients that generate immediate interview interest. We give them three reas...
 
  1 Cover Letter Secret That Will Guarantee You Interviews
by Jessica Holbrook Hernandez - Feb, 2014
Is there a cover letter secret that can guarantee you will get interviews whenever you use it? I know of one magical key you can incorporate into your cover letter that can increase your chances of getting interviews by 50%. Would you like me to share it? Of course you would! So here you go: ASKING FOR THE INTERVIEW Seems like asking for the interview would be common sense, but how many job seekers actually ask for th...
 
  Top Cover Letter Trends for 2014
by Jessica Holbrook Hernandez - Feb, 2014
As 2014 approaches I’ve been putting together a series of articles on the top tips and trends for resumes, cover letters, job searches, and LinkedIn profiles. In this piece I’m shedding light on what I see as the top cover letter trends going into 2014. Evolution of the E-Note The Internet and social media are rapidly changing the shape of how we job search. It can be daunting at times to keep up with the ever-changing...
 
  3 Tips for a Standout Personal Brand Message in Your Cover Letter
by Laura Smith-Proulx - Feb, 2014
As a resume writer who frequently assists executives and senior-level professionals to create thoughtful cover letters, I enjoyed talking with Leslie Stevens-Huffman of Dice.com for her insightful article, 10 Ways to Screw Up Your Cover Letter. As she notes, your job search can stall if your cover letter fails to show your value, or makes it obvious that you’re not taking the time to learn about the employer’s business....
 
  Do You Really Need a Cover Letter for Executive Jobs?
by Laura Smith-Proulx - Feb, 2014
Invariably, when job seekers try to figure out what’s going to help them stand out to an employer, the subject of cover letters comes up – followed by confusion. Do you really need a cover letter for each executive job application? How can you be sure that employers are actually reading the letter you’re so carefully crafting? Is it a myth that a cover letter can distinguish you in the executive job search? Here are...
 
  Cover Letters That Get Noticed
by Lorrie Boyer - Nov, 2013
The Cover Letter is the first chance you get to make a lasting impression on the potential employer. In many cases, it is what makes the employer or Human Resources person want to read your resume. The cover letter should showcase your personality, professionalism and of course your skills relevant to the position you are seeking. In addition, you should make sure that the tone and how you write the cover letter to a perso...
 
  4 Key Cover Letter Strategies to Get you Noticed
by Debra Wheatman - Oct, 2013
The cover letter remains a critical component of a successful job search despite what you may hear anecdotally. It may be true, however, that a great cover letter will not win you an interview or be the defining factor in getting you the job you want, but it is certainly true that a terribly written or bland cover may earn you an instant rejection from a recruiter or HR representative. Achieving success in your job search is a...
 
  Captivating Cover Letters
by Lorrie Boyer - Sep, 2013
Whether you are a stay at home mom looking for home based work or a mom returning to work after the kids are old enough to be in school, or even current working mom prospecting for another position, it is important to understand the true value and importance of the cover letter. It can be used to bridge your skills and experience (as a mom/caretaker) to the position if you don’t have work history in a particular field or even...
 
  Cover Letters – Purpose and Structure
by Ford R. Myers - Sep, 2013
Cover letters are not so much a part of your “Job Seeker’s Tool Kit” as they are part of the implementation of your overall “self marketing” strategy. That’s right – a cover letter is a sales presentation in disguise! With cover letters, you’re reaching out for a very tangible goal – a job interview. Cover letters are the most commonly used method to introduce your credentials to an employer. And they can serve as one of...
 
  Is There Value in Using a Cover Letter?
by Jessica Holbrook Hernandez - Sep, 2013
Ever wonder if there’s really any point in using a cover letter? Job seekers ask me often if there is any value in using a cover letter, and I answer them with an emphatic YES!—IF you’re using a personable cover letter that you’ve customized for the employer. If you’re just sending out some generic letter that you send to every job opening—then no, it probably won’t amount to a hill of beans. The value in a cover letter is...
 
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